GQ’s annual event, the Men Of the Year Style Awards, also known as MOTY for short, is entering its tenth year in Taiwan this year. Every year, GQ selects men in fashion, business, entertainment, sports, art, technology and other industries that had outstanding performance and achievements that impacted their field in the year. The award applauds their efforts in enlivening unique styles in different fields and presenting the beauty in life. Thank you GQ Taiwan for giving us the opportunity to be a part of the animation design for this awards ceremony!
Author: doubleandtwo
GQ Moty
GQ’s annual event, the Men Of the Year Style Awards, also known as MOTY for short, is entering its tenth year in Taiwan this year. Every year, GQ selects men in fashion, business, entertainment, sports, art, technology and other industries that had outstanding performance and achievements that impacted their field in the year. The award applauds their efforts in enlivening unique styles in different fields and presenting the beauty in life. Thank you GQ Taiwan for giving us the opportunity to be a part of the animation design for this awards ceremony!
GQ Fifa
[A GQ minute] is a collaboration between GQ Taiwan and Elta Sports Family TV channel. It takes you through an explanation of the 2022 World Cup in a few minutes, from all kinds of gossip news beyond the football stadium to useful knowledge related to the World Cup. We are ecstatic to be able to work with GQ Taiwan once again and be the team behind the visual design and animation of this project.
Foodie originals
Foodie Originals is a food documentary series planned and produced in collaboration with the Malaysian digital food media, Good Foodie Media. The documentary series delves deep into Malaysia’s F&B establishments to uncover more stories about the food and people behind them. Foodie Originals hopes to shine a spotlight on local Malaysian cuisine, and foster a connection and appreciation between people and the food through their stories.
Bask Bear
Bask Bear – Malaysia’s delectable French toast-based toasties are here to revolutionize your breakfast. We collaborated with Bask Bear to create an exciting seasonal video highlighting their appealing menu launch. Our production company expertly captured the flavours and excitement of their unique offerings, resulting in a visually stunning video that highlights Bask Bear’s brand and leaves viewers eagerly anticipating a taste of their irresistible creations.
Most Young
2021
Most Young is a Traditional Chinese health and wellness platform. By sharing health knowledge, health planning, and providing various tips and solutions, they help people achieve a balanced physical and mental health. In our design concept, we incorporated more Chinese cultural elements, combining it with simple and elegant colours to create a wellness brand with a distinct Chinese style. Furthermore, we are also responsible for Most Young’s social media content curation and visual design, presenting a more consistent and complete brand image.
D’laksa
2022
D’Laksa is a Laksa chain brand in Malaysia. We are fortunate to be responsible for the new packaging design of D’Laksa products. In our design concept, we followed the distinctive brand colours of D’Laksa, and used food photography to bring out the key characteristics of the product. The appetizing visuals on packaging will be able to tempt and attract people.
Pickie
Malaysia Pickie is a media platform made for gathering and sharing good products on the internet. Driven by the platform’s purpose and name, we incorporated the action of “picking items” to the design.
SBK
Established in 1948, Sin Boon Kee Coffee has been continually passed down for over 70 years. It is a well-known and established brand in Penang. In order to foster a deeper connection with young consumers, Sin Boon Kee launched the sub-brand SBK Coffee, which has a younger image to resonate with old and new customers. We is honoured to be part of this sub-brand’s design project.
For the design concept, we retained the two cats in the previous logo and redefined the image of the cats. By adding Penang’s traditional tile design elements and colors, this innovation intends to continue showcasing Penang’s beauty and culture.
Mooncake Giftbox
For this year’s Mid-Autumn Festival, we have the honor of cooperating with Artisan Creative Studio on the launch of the Nostalgic Old Penang Mid-Autumn Festival gift box. Inspired by the traditional flavours of Penang, six different flavours were created. On the gift box’s design, we revived the old street scenes of Penang, by adding some retro elements, allowing everyone to savour the distinct tastes of Penang while enjoying the scenery of old Penang streets. We hope everyone will like this design sharing.