Oriental Max 2023 Oriental Max, a commercial and residential property developer with 20 years of experience, sought a brochure design that effectively showcases their past projects, work, and services. Our design allows them to present their company and services effectively to potential clients.
Author: doubleandtwo
Totalbun
TOTALBUN Cracker is a Malaysian-style shortbread, made with high-quality local ingredients. Totalbun and local Penang magazine publication, City Eye, collaboratively developed this delicious cracker that is infused with Malaysian flavours. This cracker series comes in four different flavours which are Perak Old Port Dried Shrimp, Langkawi Ikan Bilis, Bagan Datuk Coconut and Balik Pulau Durian Honey.
For the Cracker series packaging designs, we combined the star ingredient of the four flavours from four different parts of Malaysia with the iconic heritage tiles design, creating four unique tile designs.
Penang City Branding
In our eyes, Penang is rich in nature,
A bustling city which shines in eternal green with its rolling hills decked with greenery.
A harbour city which preserves historical tales that’s never lost in its sea.
A vibrant city which thrives on the potpourri of its diverse cultures and heritage.
A friendly city which jumps at the chance to satisfy all the whims of vacationers.
Be Our Guest – Rediscover Penang.
Abang Adek
The brainchild of Kopitan Classic, Abang Adek is a “One Malaysia” dining concept that combines traditional Malay, Chinese and Indian kopitiam (Malaysian coffee shop) cultures. It adapts the hawker stall concept into the modern kiosk set-up that recreates an authentic Malaysian dining style for people to not just eat, but also to hangout.
The honor of branding Abang Adek was given to Double & Two. We provided Kopitan Classic a complete branding, from brand identity to packaging and interior design. As we wanted to show the casual, light-hearted and friendliness of Abang Adek, we decided on a fun cartoon style for the logo design. We also chose 2 colours from the traditional Malay colour palette, that is green and yellow, to highlight Abang Adek’s cultural significance.
With this art direction, the brand collaterals were also designed accordingly by us. We also worked closely with a local interior designer to product design mock-ups of the kiosk designs.
92 Armenian
Located at 92 Armenian Street in Penang, Malaysia, this café has a vintage interior and is famous for their bird’s nest themed desserts. To highlight the retro theme of the restaurant, we used darker tones and music with a retro flair to match that. We hope you appreciate our creation.
蓬燕堂
Peng Yan Tang is a brand of Chinese bird’s nest, and their main business is importing bird’s nest from Malaysia. We were responsible for the visual design of the brand. For the design concept, we combined the image of swallows and bird’s nests to create their brand logo.
Simple leafy
2021
Simply Leafy is a Vegetarian restaurant in Penang that is subverting people’s existing perception on vegetarianism with natural ingredients and diverse cooking methods. For the brand design concept, we used green as the main brand color to depict a healthy and natural atmosphere, while adding in various vegetable and fruit elements. The overall style is simple and cosy, which aligns with Simply Leafy’s brand philosophy.
TAO
In business for 86 years since they opened, Tao Yuan Teahouse is an old brand that everyone in Penang is familiar with. In order to foster a deeper connection with young consumers, we have planned for Tao Yuan Teahouse a sub-brand – TAO. TAO will be a store with longevity peach buns and other innovative peach-shaped desserts as the main theme. We have designed a series of brand visuals based on the concept of monkey stealing peaches, hoping to bring a more playful and interesting side of traditional pastry to everyone.
Grov Design Studio
Grov Design Studio is a Penang-based interior design studio. Their diverse design style and professionalism are well-received. We are very fortunate to have been the team behind their design studio’s brand visual design.
For the design concept, we incorporated the tree rings with the letter G. The tree rings represent time, while wood is a material commonly used in design. The combination of these two conveys the message – “good design can stand the test of time”.
Rising Company
Rising Company is a barbecue restaurant with a 90s Hong Kong films theme. For their restaurant promotional launch, we lead the production of a promotional video. With the restaurant’s theme in mind, Double & Two produced a promotional film in the style of 90s Hong Kong film to match their theme.